A Resume Lesson
Once your resume is completed, it will be one of the most important ingredients of your job search. Therefore, it is essential that you exercise great care in how it is prepared and the manner in which it is distributed. Your resume should be considered a primary marketing tool.
Unfortunately, it has been our experience that the majority of resumes we see in our business at best are average, in terms of quality. The problem is that most job seekers tend to downplay its importance, when in fact an excellent resume is often the difference in whether an individual is initially considered for a position and ultimately favored with a face-to-face interview.
As you realize, there is a tremendous amount of competition in today’s job market. When compared to the number of actual new hires, it appears that most resumes are screened with the goal of eliminating as many candidates as fast as possible. Therefore, it is in our opinion that your resume must stand out from others being submitted to prospective employers in order to allow you maximum consideration for the positions you desire.
Your resume has a primary purpose which is to get you in front of your competition and in front of decision makers. However, you also need to be aware of the fact that it has a secondary purpose as well. Most interviewers will use your resume as a guide when they are interviewing you. As a result, the requirements for complete and accurate information cannot be over emphasized.
You must assemble your resume carefully and it should be prepared in order that it serves its true purpose and augments your marketing strategy. There are many different types of resume styles. You need to choose one that fits your background and stick with that format throughout your resume. Take the time to prepare it properly, as it will return important dividends as you conduct your search process.
Lastly, once you have secured your new job, chances are that your resume will be put into your personnel file. This now becomes a permanent document in your file. In other words, your resume will be a reflection of YOU! Your professional reputation is critical to your future success; protect it by ensuring that your resume is extremely positive and highly professional.
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Michael Greig was absolutely fantastic in every way! 
