Restaurants Going Mobile

With the large percentage of Americans that are using smartphones, mobile websites have become a staple in the daily lives of consumers; they are easy and convenient in this fast-paced world we live in. Restaurant owners should be aware of the positive impact a mobile website will have on their restaurant. 

Apps and mobile websites are the best way to create awareness for your restaurant and reach out to your diners. When done correctly, they can create a connection between customers and your restaurant. Making the decision to mobilize you restaurant will create an instant connection between you and your customers, because your information will be readily available for them within seconds. Applications strengthen customer interaction outside the restaurant by placing updates directly in their hands. Diners will be able to put your restaurant directly in their pocket, keeping them informed wherever they go.

 With the help of geolocation technology, customers can search for your restaurant’s location and are provided with exact coordinates along with GPS directions to help get there. This allows consumers to search for restaurant that are a little further than their local boundaries, and will provide restaurants will new diners. 

Always incorporate your entire menu in your app. By doing this, consumers can get a feel for the type of cuisine you offer before they even set foot in the door. 

Do not forget one of the most important aspects of going mobile: coupons and discounts. Discounts help to fill tables. Draw in new diners by offering a discount for first-time customers, or keep your regular guests coming back by giving a discount for frequent visits. Coupons and discounts will help your mobile presence to thrive. 

Mobile search will help new and existing diners find your restaurant. According to several ComScore search studies, when people discover a restaurant is not mobile-friendly, at least 40 percent of them will subsequently choose the competitor’s mobile service. 

There are several pieces of information most restaurant owners do not think to include on their mobile apps or websites. You can offer recipes, allergen information, and nutritional value of dishes on your app or mobile website for the health-conscious diners. You can also include information about how certain dishes are prepared and where your ingredients come from. Providing your patrons with fun facts like these will show them that you are ready to offer them more than they are expecting, and this will take your restaurant to a higher level. 

According to growing technology trends, mobile phones are projected to become the primary means of accessing the internet around the world by the year 2020. Restaurant who have yet to take the plunge into the mobile world are two steps behind in the growth of the restaurant. No matter how large or small your restaurant may be, creating a mobile app will give you a leading position in the future.

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  • I would like to start off by saying that Mike did a great job. He is very passionate about what he does, and he is very good at it. He stayed in constant contact with me, he made sure i was 100% prepared for the interview process and everything. I don’t usually work with recruiters, but this time i am extremely happy i did. Thank you to Mike, and Patrice & Associates for all the hard work you guys put forth! I will make sure i send more people your way. Thanks again Mike, it was a pleasure working with you!   Sean Williams-Mitchell USMC Veteran Thank you to Mike, and Patrice & Associates for all the hard work you guys put forth!
  • I recently worked with Sherri Balzer in conjunction with a management opportunity with IHOP. She was extremely professional throughout the entire process. In addition, she was very helpful and knowledgeable about the company and interview process. I would highly recommend to anyone looking for a new job opportunity to consider Sherri Balzer for all their needs.   Read Mullin I would highly recommend to anyone looking for a new job opportunity to consider Sherri Balzer for all their needs. 
  • Stephanie Yee is a great part of my journey with California Fish Grill. We came across each other via LinkedIn and started a professional relationship. Not only she told me about the great opportunity with CFG, she also gave me info and reading materials about company and helped me built confidence before my interview. Lorie Santos-Law Assistant. General Manager California Fish Grill Stephanie Yee is a great part of my journey with California Fish Grill.
  • Stephanie reached out to me at a time when I was thinking about looking for a new job but was not quite sure where to begin. From our first call together she was professional and friendly. We talked a lot about my current position, previous jobs and what I was looking for in the future. From our conversations she made a new resume for me that was specific to Susiecakes. Stephanie was always on top things communicating with Susiecakes as well as myself. She was always easy to reach via phone, texts, and emails. Furthermore it really felt like Stephanie was on my side and wanted what was best for me. She listened to my concerns and negotiated on my behalf. In the end I was hired in a position that I think will be beneficial for both myself and Susiecakes. Even after I started my job a work text was accidentally sent to her and she promptly sent it to me. Still looking out for me even after I received the job. I have since referred her to an old coworker and am certain that she will find them a great job as well. I will continue to recommend to Stephanie Yee to only the best culinary professionals that I know. Sincerely, Andrew From our first call together she was professional and friendly.
  • From the initial interview, Helen was very thorough and spent time getting to know my background and experience. She was detailed in her delivery of the opportunity, and confirmed the dates and times for follow up. Her open line of communication made the process easy and enjoyable. From our initial conversation to the signed job offer, Helen shared in my excitement! I am so grateful to her, and Patrice and Associates for fitting me with this amazing opportunity. Christina Russillo I am so grateful to Helen and Patrice and Associates for fitting me with this amazing opportunity. 
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