Red Mango Lands 250th Store Milestone in Michigan

When Red Mango entered the franchising arena just a few years ago with goals to grow a frozen yogurt and smoothie chain from coast to coast, the sky was the limit. Fast-forward to today, and the brand is walking on clouds, celebrating its 250th location and its entry into Michigan with its newest location at 6118 S. Westnedge Ave. in Portage.

 

This benchmark store furthers the aggressive growth objectives for what is now one of the fastest-growing chains in the country. The Portage location near Kalamazoo capitalizes on the popularity and awareness of the Red Mango brand in Chicago, which is scheduled to have more than 30 locations by year end, and the company is focusing on continued expansion throughout the Midwest U.S.

 

Experienced, successful franchise owners like multi-unit franchisee Paul Hornick increasingly are answering the call. Hornick, the franchise owner of store number 250, is a man who knows a thing or two about reaching for the sky. That’s because Hornick divides his time between his growing Red Mango franchise operation—he now owns four locations—and his flight time as a formation aerobatic pilot at air shows across North America.

 

Hornick’s life is all about moving in formation. His Red Mango store in Portage follows three successful stores that he owns in the Rockford-Illinois area. And when he’s not laser-focused on frozen yogurt and smoothies, he’s Paul “Rocket” Hornick, the left wing of Team Aerostars doing inverted maneuvers high in the air from his WWII-inspired plane.

 

After more than 20 years as a commercial pilot with more than 6000 hours of flight time to his resume, Hornick found a new kind of balance for his career and his life when he discovered Red Mango. His wife, a registered dietitian with a master’s degree in clinical nutrition, researched the healthy menu and award-winning yogurt behind the brand and validated Hornick’s interest in becoming a franchisee.

 

“We tasted it. And we liked it,” Hornick says.

 

That’s when he entered the world of franchising with a different approach for business takeoffs, landings, and speed of delivery. “I’m used to thinking at 550 miles an hour,” says Hornick, who fuels his aviation passion at 15-20 air shows a year.

 

In similar fashion he has moved quickly in his Red Mango business as well, opening four locations in three years.

 

Today, whether it’s the maneuvers he performs in his plane or on the ground in his business, Hornick is always up for a challenge. And introducing the Red Mango brand to the state of Michigan is the latest.

 

Borrowing on his marketing skills for Team Aerostars and its corporate sponsors, Hornick is big on grassroots marketing for each of his Red Mango stores. As a pilot or a franchisee, he knows what it takes to be a crowd-pleaser. And Hornick says he looks forward to giving the best to customers in Portage.

Back

What Clients Say About Patrice & Associates

  • David Hotovy was amazing in every way possible. 

    First off, I would like to say Thank you for all the support and help landing a spot for me.  We kept in contact everyday whether we were talking about family or work.  Even after the prospected new job kept us hanging, after we thought we landed it, he was there to make sure my mind was still right.  I actually want to work with him and the company now lol.  He stayed focused on finding me a spot and telling me that I have everything companies need.  To his Boss as well, to going to bat for me. I feel I made a new friend.  I don't know if there is anymore that I can say, I would love to do more for the company so your whole team is recognized.  I deal with businesses and customers a lot and this was by far the best customer experience I've ever had!  I thought I was the best!! If there is anything I can do for David and your company let me know.
    Cheers,
    Steven King
    David Hotovy was amazing in every way possible
  • Colleen Casey went above and beyond. 

    Colleen Casey of Patrice & Associates helped me obtain a Payroll position.  She helped build my confidence and mentored me through the interview process.  In my past career searches I have worked with other career agencies and never experienced the service I received working with Colleen.  She became my mentor with building up my confidence and how to go about interviewing for the company I have accepted my current position.  I would recommend the company, but would definitely tell anyone to contact Colleen if they are looking for a new position in the future.

    Thank you,

    Dorinda Sperry

    Colleen Casey went above and beyond
  • Corina Mack was wonderful to work with. 

    She was easy to speak with during the interview process and gave helpful tips. She was diligent with her follow-ups and very responsive to my calls/emails.  I would absolutely work with Corina again!
    Thank you!
    Amanda
    Corina Mack was wonderful to work with
  • Darryl is my Coach Angel. I'm very thankful to have been reached out to for this job.  At the same time I received the call I was just listening to something and then I received the call from Darryl and things were answered.  I'm even receiving more money than my last management job ( WOW ).  Thanks again, you all changed the game for me.           Sincerely, RASHEDA KEITH Darryl is my Coach Angel
  • Corina Mack was amazing!  

    She communicated well throughout the interview process and understood my goals and expectations of the job position.  She did a great job of connecting me to what the company was looking for in the VP of Operations position.  This gave me ability to be well prepared for my interviews.   Not only would I recommend Corina, but planning on using her in my new role to continue to staff accordingly.
    Thank you,
    Pete Hodges
    Corina Mack was amazing!