Career Advisor – June
In today’s job market, there is really no job security. The only way you can achieve job security is to keep your knowledge and skills current, to consistently improve your marketability and value. Employers will do their best to attract and retain entrepreneurial overachievers.
Commit to a lifetime of learning starting immediately. If you want to be successful in your job search, you must articulate your value. You must conduct research beyond the job description and understand the needs, challenges and expectations of your potential employer. It is only then that you can explain your value to an employer. Often reading trade publications or press and media will reveal this information. It is always wise to read what others are saying about your prospective employer.
If you are not working, then you may convince yourself that you can’t afford training or education. The Internet offers an abundance of information and there are many courses offered for free. Research which skills and knowledge would enhance your resume and make a commitment to acquire the training you need. Obtaining additional training also helps explain what you are currently doing, if you are not employed.
A lifetime of learning will GUARANTEE your job security.
The ideal situation in any job search is that a potential hiring authority reaches out to you. The only way to make this happen is to be extremely visible and perceived as an expert. There are a few things you can do that don’t cost any money but will provide you with great exposure. These include: submit articles and get them printed in a Trade Publications, start a blog or comment on blogs written by others, tweet important facts or post videos on you tube that display your knowledge.
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Michael Greig was absolutely fantastic in every way! 
