It is often said that people may not remember what you did but they will always remember how you made them feel.

This is so true when recruiting top talent for your company.  Many companies offer the same benefits, the same vacation, the same salary range, the same the same the same.  What makes you different?  

If you don’t have a big edge over your competition to recruit and retain the best employees, take a look at the interview process for candidates.  Candidates go through several stages when they are deciding where they want to work and which job offer they will accept.  This journey is greatly impacting by the way you make them feel while interviewing with you.

Candidate Journey is the expression used to describe 6 stages through which job seekers go through: Awareness, Consideration, Interest, Application, Selection and Hire.

Candidate Journey Definition

Similarly to when buyers look for services and products to purchase, candidates go through different stages when looking for new job opportunities. This is the reason why today’s candidates need to be treated as customers.

There are 6 stages through which all job seekers go through:

  1. Awareness
  2. Consideration
  3. Interest
  4. Application
  5. Selection
  6. Hire.

Throughout their candidate journey, candidates will have multiple interactions with your Employer Brand.

Your brand is reflected in every aspect of the job consideration process.

  • see your job advertisement on a job board
  • visit your career site and read your career blog
  • check the ratings of your company on a company review sites
  • visit your company’s Facebook page
  • join your Talent Network
  • talk to your company representative at the career fair
  • fill out your online job application, come in for the interview, etc.

Active vs. passive candidates’ journeys

It is important to note that while the first three stages of candidate journey focus on active job seekers, the last three stages focus on the passive candidates.

LinkedIn research has shown that only 12% of people actively look for jobs, and this is the reason why recruiters have started paying more attention to passive job seekers and the awareness, consideration and interest stages of their journey.

Can you sell the opportunity with your company?  Are you able to get a candidate excited about the thought of working for you?  Are you able to make them feel that your job is better than others?  If not, you may want to consider using a recruitment agency because that is exactly their expertise.  They can you through the job process, sell your opportunity to the candidate and find you the top talent you are seeking.

Learn how Hospitality Recruitment Agencies can be your friend.

What Clients Say About Patrice & Associates

  • Let Patrice & Associates help you find a new job. I’m very thankful I crossed paths with Rick, and grateful for all the help he provided me from start to finish. Rick made me feel very hopeful about the process, he guided me with every interview and gave me great tips. It was also very clear, he knew exactly what my new employer was  looking for and he knew I was the right fit, that knowledge made me feel very confident and I made sure to follow his tips at every conversation and interview I had. I am very happy to start this new journey, and take on new challenges while allowing me to have more time to spend with my family. I am forever grateful for Rick and his support. Sincerely, Carlos J Pauletti Let Patrice & Associates help you find a new job.
  • Corina's Hospitality Recruitment Efforts Exceeded All My Expectations

    I would highly recommend Corina Mack. She was very professional, courteous and diligent. Corina found me the perfect opportunity with a great company and exceeded all my expectations for what I was looking for. Quick responses, clear communication and very understanding of my schedule and available times that I had given her. Absolute pleasure to work with and she got the job done. ~ Joel Holloway, Sous Chef, Redstone American Grill – Marlton, NJ Corina's Hospitality Recruitment Efforts Exceeded All My Expectations
  • Patrice & Associates Hospitality Recruitment can help YOU get a job.

    Mike Buterbaugh was of great help when it came to assisting me with a new career at Carolina Ale House.  He helped me with my interview skills as well as resume building skills.  His friendly and caring approach made it easier to understand the process of applying for a career in management. He genuinely cared and was always a phone call away. He helped me with my confidence as well throughout the whole process. I recommend Mike Buterbaugh to anyone seeking advice and help with a career in management. Gabriel
  • Patrice & Associates Hospitality Recruiting can help answer your prayers of finding a job.

    Shari...(as well as every contact with Patrice & Associates.)...has always been very professional, knowledgeable, insightful, and deeply focused on gaining success for the Candidate.  Shari looked deep into my skill sets to match me with Companies she knows are seeking my specific talents; and she was very helpful in coaching me on how to present myself in the most favorable ways to the Employer. She did this with a resume and skill review as well as, rehearsals and reminding me of the important points. She also represented The Patrice Group extremely well, and I will also use Patrice & Associates as my search firm when I need to hire managers.  By the way, I DID get HIRED, and I know I was blessed by Lord God Jesus Christ, to have Shari and Patrice & Associates help me! Joseph Abrahams "I was blessed by Lord God Jesus Christ to have Patrice & Associates help me."
  • Hiring Companies Love Working with

    Patrice & Associates

    Karen Horton, in your Ontario Canada office, is the epitome of professionalism and kindness;  from the moment you start working with her, you know you have found a rare gem. A person who truly cares about you! She will go the extra mile to get you the best possible position. I wholeheartedly recommend Karen's services to any company that needs a staffing partner.   Rochelle Westgarde Chief experience Officer, Mr Mike's Steakhouse Casual. Salmon Arm B.C Patrice & Associates - a Great Staffing Partner for Companies