30 million Americans to make restaurants part of their Thanksgiving

Great News for the Restaurant Industry!

 

The National Restaurant Association estimates that 14 million Americans will visit a restaurant for a Thanksgiving meal this year, and an additional 16 million will use restaurant takeout to supplement a meal at their own or someone else’s home.

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In addition, 32 million Americans are expected to dine out while shopping on Black Friday, according to new research by the Association. The new research also shows that convenience is the primary reason for making restaurants part of Thanksgiving celebrations.

“In today’s activity-rich, time-poor society, restaurants play an important role in bringing friends and family together to share a holiday meal for Thanksgiving,” said Hudson Riehle, senior vice president of the Research and Knowledge Group for the National Restaurant Association.

“Our research clearly shows that the convenience of restaurant meals – not having to shop, cook and clean up – drives consumer behavior and will lead millions of Americans to patronize restaurants this Thanksgiving,” he said.

“In addition, 20 percent of adults say they plan to go shopping on Black Friday, November 25, and of those, nearly seven out of 10 plan to visit a restaurant while on their shopping trip. Savvy diners can also do some holiday shopping while enjoying their restaurant meal by purchasing restaurant gift cards. Our research also shows that restaurant gift certificates top the list of gifts consumers want to receive on special occasions,” Riehle said.

When asked about the top reason for using restaurant services this Thanksgiving, 63 percent of consumers said that the convenience of using restaurant-prepared takeout items for all or part of their Thanksgiving meal allows for more time with family and friends. Thirty-one percent said they plan to dine in a restaurant for a Thanksgiving meal because they prefer to not cook a big meal and deal with the cleanup that goes along with it.

Shared space offers climate of inspiration

Many franchisees at Patrice & Associates are moving our of their homes into an office space. It doesn’t have to be expensive and it doesn’t have to be a fancy storefront. Just interacting with professionals and sharing ideas – getting out of the house – plays a big part in the growth of an entrepreneur.  Some Chambers of Commerce offer office space from $50 – $75 a month.

By AARON NATHANS
The News Journal of Wilmington, Del. WILMINGTON, Del. (AP)

It’s a place to take a seat and get things done, to bounce ideas off one another, and occasionally laugh together and get the brain ready for inspiration.

This is the coIN loft, at 300 W. 9th St. in Wilmington, a “co-working” shared workspace for entrepreneurs at the very beginning of their business process. For $50, a member can visit five times in a month. If they want unlimited visits and the use of a desk, with WiFi. it’s $200 – far less than renting office space. For that price, they also get the use of a conference room, the confines of a groovy old downtown Wilmington row building, and the buzz of youthful energy around them. “Pay when you need it, don’t when you don’t,” said co-founder Wes Garnett The second- and third floor facility was buzzing on a recent afternoon, as some members sat at their borrowed desks, headphones plugged in as they created videos and Web pages for clients. Others watched the television/computer screen at the center of the room, watching a YouTube video of a guitar player picking superfast. “We skate the line between professional office and coffee shop, clubhouse,” Garnett said.

“We’re entrepreneurs that realize working with other entrepreneurs is better than working by yourself.” A worker can be right at home working from home, but “every once in a while, the walls begin to close in a little bit,” Garnett said. Garnett and Steve Roettger met in 2008 at a fi.nancial planning firm, where they both worked. They left and founded a marketing firm named Verge, which continues, now based at the coin Loft. Around that time, Roettger was reading Entrepreneur magazine when he saw an article on co-working. They founded the coin Loft in 2009. Wilmington did not yet have such a facility, and it was tough to get it off the ground, its founders said, especially in a state where many college students leave after graduation, and because no one nearby had heard of the concept. ‘It was tough finding people,” Roettger said. But folks liked the concept after they got used to it, Garnett said. Today, there are 26 people who pay, periodically; 11 come on a daily basis. There’s a conference room that members can reserve, complete with a sign reading, “Please feel free to use the glass.” There’s plenty of writing on the glass. Since the coIN Loft opened, Garnett and Roettger launched other products in collaboration with other members of the coin Loft and the University of Delaware, including uSeed, a platform that allows students to raise money for business startup projects from people they know.

After businesses get their sea legs at places like the coIN Loft, they can move on to an incubator like the Emerging Enterprise Center at the New Castle County Chamber of Commerce. Once businesses have a plan, can afford six months of rental space and are starting to bring in revenue, they’re welcome to seek membership, said its program manager, Michael Tentnowski

Need Inspiration?

Steve Jobs lived an incredible life and his innovative way of thinking has affected the lives of everyone world-wide. He had struggled, been successful,been rich, failed, been fired from his own company, built another businesss,rehired by Apple and continued to take technology to limits no one else
dreamed.  Some have compared him to Thomas Edison with regard to how he changed not only peoples lives but how the world conducts business.

His commencement address to the graduates at Stanford University really is an inspiration. He was a dreamer and an entrepreneur who never gave up, never stopped trying and always pursued his vision.

Highly successful people admit to watching this video many times – from daily to weekly.  It keeps them focused, it keeps them on track, it helps them keep their vision and most importantly it keeps them true to themselves.

I strongly recommend you watch, listen and learn from this video.  Watch it as many times as you need and keep it as part of your tools for success.

Getting Back to “Personal” Customer Interaction

I love this article and the trend where companies are moving back to the “human” personal contact with customers.  This is a direct correlation to our Mission Statement at Patrice & Associates:  “Recruiting is not about money, it is about helping people find jobs.”  If all industries treated people as important customers rathern than commodities this world would be a better place.

 

Albertsons LLC has announced that it will be removing all of its self-checkout lanes inside its grocery stores. The company is pulling all the self-checkout lanes from the roughly 100 of its stores that have them. MSNBC reported that the move is “in an effort to encourage more human contact with its customers … The move marks a surprising step back from a trend that began about a decade ago, when supermarkets began installing self-checkout lanes, touting them as a solution to long lines. Now some grocery chains are questioning whether they are really good for business.”

There are also recent reports that both Kroger and Publix are reconsidering the whole issue of self-checkout. “We just want the opportunity to talk to customers more,” says Albertsons spokeswoman Christine Wilcox.
“That’s the driving motivation.” Shortly after the announcement, SUPERVALU was quick to distance its Albertsons stores from those of the aforementioned by publishing a press release stating it will NOT be removing self-checkout lanes.  Many other retailers have implemented this technology, including non-grocery companies such as Home Depot and Lowes.  From a customer experience perspective, reports have been split on functionality and ease of use. Many times, an associate is needed to step in and assist, especially with
large orders that tend to occur at grocery stores, bucking the ‘increased customer interaction’ theory. However, there’s always going to be a proportion of shoppers that are opposed to a full self-service model start to finish.